The travel and accommodations company has launched a new feature, called Travel Stories, a way for guests to create video sequences of their Airbnb experiences. The aim is “inspire other travellers in Airbnb community”.
Digital marketing and advertising are key elements to gain visibility and increase conversions. SERPS on Google can not be excluded from the package, but which kind of impact does it have on hotels? A study for the island of Tenerife tells us.
Millennials are more likely to take a vacation this summer than they were last summer, and they are the most likely age demographic to spend the most on vacations, according to results from a Travelport survey.
Instead of seeing Airbnb as the big bad wolf, let’s look at it from a different angle and find out which practices are to be imitated and applied to your hotel to improve business and business.