Travel Appeal is expanding into Germany, Austria and Switzerland.
Travel Appeal is expanding into Germany, Austria and Switzerland with a new dedicated presence in Munich. Founded in 2014, Travel Appeal offers modern and diverse solutions using data science and artificial intelligence technology to aid hospitality and tourism organizations increase direct revenue, uncover their competitive advantage, satisfy customers’ needs with a personalized approach and work and communicate more effectively with their teams.
In opening this key Munich location, Travel Appeal will now directly serve the expanding DACH market which includes Germany, Austria and Switzerland. Our commitment is to pave the way for hotels, restaurants, destinations and retail organizations drive growth and create an extraordinary customer experience using advanced data technology in a market that is saturated with travel and technology focused individuals and organizations.
Travel Appeal CEO and Founder Mirko Lalli reveals, “Our team is really enthusiastic about the expansion into the DACH market with our new presence in Munich. German-speaking countries have been at the forefront in both travel and technology and we are excited for the opportunity to explore this region. Travel Appeal’s latest addition, Roberto Frua, is an ideal fit for our team. His passion and dedication for delivering travel technology to the hospitality sector is exceptional”.
Please join us in welcoming Travel Appeal’s newest teammate, Roberto Frua.
Based in Munich, Roberto will be the dedicated Sales Consultant for German-speaking clients. Roberto has been a pioneer in the travel and hospitality industries for over 20 years and brings his extensive education, marketing and sales experience to the team. Roberto worked as the Director Sales Europe & B2B Marketing Manager for Kayak for three years following his role as European Senior Sales and B2B Marketing Executive from 2008 to 2012 with TripAdvisor. Most recently, he has been consulting for travel, car and brand industries focusing on hospitality and digital marketing strategies.
“I am excited to join such a professional, fast-growing and well funded startup in Travel Appeal”, Roberto reveals. “Having lived in Munich throughout my professional career, I am thrilled to expand the Travel Appeal product, service and brand into the German market”. Roberto looks forward to working directly with hotels, restaurants and destinations to increase online reputation and boost client satisfaction and revenues.
Travel Appeal processes millions of data from different sources, to become your second brain, making decisions that will help you climb the rankings among your competitors to stay ahead of the game.