Dedicated to airlines, cruises, trains and transportation agencies, Travel Appeal collects and analyzes all customer reviews and online content about any business. Uncover what customers really think about your brand and leverage actionable insights designed to improve business operations. Monitor the reputation from a holistic view to a granular one and discover how external factors impact your business and track the competition.
Travel Appeal helped us improve the attractiveness, reputation, quality of service and entire brand.
Cruise Marketing Manager
Customer-centric strategies are integral for businesses. Following and engaging with your customers throughout their customer journey is a valuable practice for any hotelier, destination or business manager. It starts at the awareness level, when consumers first discover your brand.
The adoption of the Travel Appeal Dashboard, a tool designed to monitor and organize online feedback, has been an integral part of this process. By implementing artificial intelligence and data science technology, Ostello Bello has been able to effectively strategize and embark on a digital transformation journey.
PhocusWright reveals that travel-related activities are the third largest segment in the tourism industry and will reach $183 billion by 2020. Travel Appeal has analyzed and compared both travel experiences and in-destination activities – and their reputation – in 5 major European capitals: Amsterdam, Berlin, London, Paris and Rome.